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lol Don.... We use thermal mapping for many aspects of agriculture. In our case my drone pilot (kay) can map a field in very little time, she can then provide me with real time data as to how to set up my irrigation rates/zones. The drone also can show me indications of yield, fertilizer rates, weeds, and erosion issues even. This saves us $$$$/resources and increases yields.... win/win.We have used the drone in the spring to map soil temps in fields to know exactly when we can plant even. It's even handy to find "soft spots" of mud when harvesting. My son used a thermal map of his homes roof/walls last year to help him determine where to insulate/seal, and he claims he's saving $$$ on heat over last year now.The 4k camera video is also a hugely handy tool......just set the drone to fly it's gps routes.... go home and study your crops health on the 72" TV while sipping a beer. Same with checking for hail damage to crops and buildings. I have used drone video to study soil erosion after a hard rain.... which allowed me solve a variety of issues the following fall, that I'd likely have never seen without that footage. Now the above all said..... I am a low tech kinda guy, not too smart and usually clueless. But even I can appreciate tech that actually pays for it's self.